Closet Fashion Analysis:
Ballet Flats with a Conscience
Nice
Considering the Tieks motto is “the ballet flat reinvented”, I think it an appropriate choice. For those of you following this blog, you know that I prefer subtlety when it comes to wearing “marks”. I like Tieks because their signature is the teal blue sole and vertical heel strip whereas Tory Burch emblazons her TB in almost a garish way. Now you know how I really feel.
Tieks
has also endeared me to their product with Operation #SewTogether: Their ads
tell us, “We’re giving a $50. Tieks Gift Card to anyone who stiches and donates
25 masks, or a $100. Tieks Gift Card for 50 or more masks.” They are
distributing these masks in the Los Angeles area and as this promotion expands,
I am curious if Tieks will expand their donations elsewhere. The Tieks web page
for #SewTogether also keeps a running tally of how many masks have been
produced. On my last visit (April 16, 2020) they have provided 260,167
lower-grade homemade masks to free up the medical-grade ones for doctors and nurses who
deal directly with COVID19 patients.
Not
only this but the Gavrieli Foundation maintained by Tieks provides financial
resources for women entrepreneurs around the world “in the broader fight
against global poverty”. Nice.
Like
any other mark, Tieks has an enthusiastic following and Brian has become part
of that as well, “I've met lots of great people thru the Tieks group I'm part
of. A few have been real life meetings in Arizona and Calgary.”
“Women
seem to love this brand,” Brian reiterates, and from the website, I can see why “. . . and there's a handful of guys that also wear them . . ."
Tieks
. . . a perfect spring choice for anyone who has a social conscience (and an
aversion to showy marks) ". . . and they come in a rainbow full of colors” . . . and they're foldable!
Thank You for sharing my passion with your words. I love how you added the Tieks Ballet flats "Re-invented" into your title. So many people think Tieks are just about making cute and colourfully ballet flats. This SewTogether program is just one of the many great things Tieks does. A visit to the Tieks website shows lots of other great campaigns they have as you've mentioned in your post.
ReplyDeleteAs always, thank you for sharing your posts.
Joy and Brian:
DeleteI am a male flats and female loafer/slippers fan myself and I adore Joy’s blogs. I have over 50 pairs of fabulous shoes from Michael Kors to Tory Burch to Jimmy Choo and all brands in between! Thanks to the pandemic, my purchases have expanded. I’d love to connect with both of you on other social media outlets to share and interact. I am KM on Pinterest. Thanks to you both for inspiring! - Kevin
Joy and Brian:
ReplyDeleteI am a male flats and female loafer/slippers fan myself and I adore Joy’s blogs. I have over 50 pairs of fabulous shoes from Michael Kors to Tory Burch to Jimmy Choo and all brands in between! Thanks to the pandemic, my purchases have expanded. I’d love to connect with both of you on other social media outlets to share and interact. I am KM on Pinterest. Thanks to you both for inspiring! - Kevin
Joy and Brian:
ReplyDeleteI am a male flats and female loafer/slippers fan myself and I adore Joy’s blogs. I have over 50 pairs of fabulous shoes from Michael Kors to Tory Burch to Jimmy Choo and all brands in between! Thanks to the pandemic, my purchases have expanded. I’d love to connect with both of you on other social media outlets to share and interact. I am KM on Pinterest. Thanks to you both for inspiring! - Kevin